A study conducted by KPMG reports that 27 percent of tech executives predict that mobile will be their greatest revenue driver within the next 24 months. This survey interviewed 111 tech industry leaders about their predictions and expectations for performance on various platforms.
Mobile has become one of the most successful and dependable components of major tech providers. Of the 84 percent mentioned above, 33 percent achieved their revenue forecast and 51 percent surpassed their forecast.
The move to mobile is gaining speed rapidly, and for this reason more professionals are concerned about mobile security and other fall out during adoption. 53 percent of the surveyed industry leaders predicted security will be the number one issue in mobile adoption, with privacy governance and risk management following.
Mobile adoption brings more opportunities for flexibility and freedom in the workplace, but also leaves room for error. For this reason, it’s encouraged for businesses making the move to mobile to pair with a mobile life management provider.
HOBI International is a mobile asset management provider that specializes in overseeing all steps of mobile assets’ lifecycles, from deployment to recycling. Our Mobile Lifecycle Management (MLM) program decreases the burden and expense of the move to mobile.
With mobile revenue performing above expectations, it will be interesting to see what security and software changes come in the next year.